Gallop MFR: Systematic Brand Upgrade

In 2026, Gallop MFR completed a full brand upgrade covering brand positioning, slogan, and visual identity system. With a business footprint spanning over 40 countries and regions, our client base has become increasingly international and professional, making the original brand image outdated.

Core Positioning:
Gallop MFR’s most irreplaceable core value is fast delivery. Our goal is to convey the sense of "speed" to customers at first glance.

Three Core Elements of Visual Renewal：

Contour Line 8848.86

It represents our long-term goal of becoming a world-class military-industrial enterprise and the vision of ranking No.1 globally in our professional field. It symbolizes continuous progress, constant refinement, and self-breakthrough.

Brand Color Palette: Chinese Red & Navy Blue

• Chinese Red: Rooted in Wuhan, serving professional clients in the industry

• Navy Blue: Professionalism, reliability, customer first
  Core Philosophy: Patriotism & Altruism, Customer First

  
  

  

Flying Mane + 20.14° Inclination

The visual icon is a galloping steed stepping on wind-and-fire wheels, symbolizing speed.
English abbreviation: GALLOP MFR. Chinese short name: 策马智造 (Gallop MFR).
The abstract flying mane pattern serves as the avatar background, conveying a strong sense of speed.
The brand font is tilted at 20.14°, a tribute to the company’s founding year 2014.

Conclusion:
Our brand upgrade is to live up to every trust entrusted to us.
Slogan: Larger, Faster, Orders On Time.
Positioning: The Leader of Rapid Delivery in Tactical Garment.